Create beautiful emails
When we created our email tools we were driven by the
fact that what was available already was just too
difficult to use, or far too limited in capability.
Existing tools were made for people who knew how to add display:blockto
an image in order to get it to align correctly in
Hotmail. No-one should need to know that just to create
an email newsletter.
So we set out to build the best email design tools
available, ones that would allow anyone to create a
great email without having to care about the
technicalities. We think you’ll like the results.
When you’re sending out an email to a lot of people, you
want to make sure it looks just right. Before our email
design tools came along, that could be a pain.
Even now, if you’re creating your own HTML emails, or
you just want to be sure that everything is perfect,
testing how your email appears in every different email
client is frustratingly time consuming.
That’s why we baked Inbox Testing right into Sign-Up.to
– so you can see real live screenshots of exactly how
your email campaign looks in different clients.
Use social media to enhance your emails
Social media and email were born to be together. They’re
like Romeo and Juliet, only with Go social the story has
a happy ending.
Go social makes it simple to grow your social followers
on Facebook, LinkedIn and Twitter. It also lets readers
easily share your content with their networks, helping
your message reach even more people.
You have better things to do than be monitoring your
email results all the time, so let Marketing Automation
do the hard work for you.
You simply tell us what to look out for (for example,
when it gets to 7 days before someone’s birthday, or
when a subscriber clicks a link in a certain campaign)
and what to do when that happens (send a specific email,
notify your sales team etc.)
Ever wondered if making a change to your email content
or subject line will improve your results or make them
worse? With split testing you can know for sure.
Test up to five different email variations at once to
segments of your audience and we’ll tell you which
performed best. We can even send the winner out to the
remaining subscribers automatically.
Amazing email analytics
Once you send out an email campaign with Sign-Up.to
you’ll have access to real-time analytics for that
campaign. These let you see exactly how it’s performing
and how your readers are interacting with it.
Dynamic content – Customised emails
Our dynamic content system allows emails to be
personalised for each recipient, based on rules that you
This isn’t your typical “insert name here”
personalisation. This is “this person has told us
they’re vegeterian so show them the mushroom risotto,
not the photo of a rare steak”. Mmm… steak.
Easy list management
Let’s face it, managing your data can be a chore,
particularly if you have more than a few different
That’s why we make things as easy as possible and get
rid of a lot of the common problems with mailing list
management. We like easy.
Manage unlimited mailing lists, organise your data into
folders and store as many custom fields as you need.
We automatically recognise the same subscriber on
different lists and intelligently match up the data you
Unsubscription and bounce management
We automatically add unsubscription links to your emails
and ensure all requests are immediately honoured. This
keeps your lists clean, your subscribers happy and
ensures you’re compliant with international email laws.
Email addresses change, sometimes emails get rejected.
Either way, this means bounces happen. We catch and
process these automatically to keep your lists clean.
We differentiate between hard (permanent) and soft (temporary)
bounces and then process appropriately. When it’s clear
an email address is no longer used, we mark it as
suspended and don’t email it again.